Art direction and motion design: Pinar Baygul-Stevens
I created eye-catching still and motion assets for paid social media ads—from storyboard to final execution—tailored to the brand’s products. By analyzing weekly marketing reports, I tested and refined designs to boost engagement across platforms like Instagram, Facebook, YouTube, and Reddit. Using Adobe Creative Cloud, I edited videos, crafted 2D animations, and collaborated closely with stylists, photographers, and videographers to bring original concepts to life.